Hi there!
Welcome to The Easy Brand where we empower small businesses to confidently build and grow their brand with easy access to professional design services.
We love small businesses
At The Easy Brand, we recognized that many design firms focus on catering to large enterprises, leaving startups and small to medium enterprises with limited options for professional design services. We saw this gap in the market as an opportunity to help businesses of all sizes achieve their branding and design goals.
Our mission is to make professional design services easy and accessible for startups and SMEs. We understand that as a smaller business, you may have different needs and requirements than a larger enterprise. Our services are designed to be affordable and flexible, without compromising on quality. We believe that great design should be available to all businesses, regardless of their size or budget.
We are passionate about helping startups and SMEs elevate their brands and communicate their message effectively through great design. We take the time to understand your business and your goals, so we can create designs that are tailored to your unique needs.
Thank you
Thank you for considering The Easy Brand as your design partner. We look forward to helping your startup or SME succeed through great design.
Our Brand
The Vision
Empowering startups and SMEs to confidently build and grow their brands.
The Mission
Our mission is to make design easy and accessible for all, regardless of the size of their business. We strive to provide high-quality design services and online solutions that enable our customers to confidently build and grow their brand (Achieve the Vision). Our goal is to be a trusted partner to startups and SMEs worldwide, providing the support they need to achieve their business goals.
Our Promise
We promise to make design easy and accessible for startups and small to medium enterprises, without compromising on quality or creativity. Our professional design services are tailored to meet the unique needs of each client, and we are committed to delivering exceptional results. With The Easy Brand, you can trust that your brand will stand out from the competition, leaving a lasting impression on your customers.
Our Values
Accessibility
We believe that professional design and online services should be accessible to startups and small to medium enterprises, regardless of their budget or level of expertise.
Simplicity
We value simplicity and clarity in our work and communications, making it easy for our customers to understand and access our services.
Reliability
We strive to deliver high-quality services that our customers can rely on, ensuring that their branding and online presence are in good hands.
Partnership
We see ourselves as partners to our customers, working closely with them to achieve their goals and grow their businesses.
Innovation
We are constantly looking for new and better ways to deliver our services, staying up-to-date with the latest design and online trends and technologies.
Empathy
We approach our work with empathy and understanding, taking the time to listen to our customers' needs and concerns and providing personalized solutions.
Trust
We believe that trust is essential to building strong, long-lasting relationships with our customers, and we strive to earn their trust through our actions and results.
Our Brand Personality
Our Brand Personality is aligned with our Band Values
Friendly
The Easy Brand is approachable, welcoming and non-intimidating.
Trustworthy
The Easy Brand is honest, reliable and builds trust with its customers.
Supportive
The Easy Brand is supportive, helpful and empathetic to the needs of its customers.
Innovative
The Easy Brand is forward-thinking and innovative in delivering creative solutions.
Professional
The Easy Brand maintains a high level of professionalism in its approach and delivery.
Simple
The Easy Brand is simple, straightforward and easy to understand.
Meet Team Easy
A dynamic group of professionals, united by a common purpose: delivering unparalleled value to our cherished clients through our expertise, enthusiasm, and unwavering commitment.
Logan Jacobs
Founder & Head Designer
With over a decade of experience in graphic design and marketing, Logan's journey has been one fueled by a passion for building strong brands and empowering businesses to achieve greatness. Having spent eight years immersed in the corporate world, four of which were as a marketing manager for renowned companies like Mezzanine, Vodacom, and Vodafone, Logan witnessed firsthand the vital importance of a company's brand and its impact on every facet of its operations.
Driven by a burning desire to make a profound difference, Logan recognized a critical gap in the market. Small businesses and startups often lacked a well-defined brand identity, leaving them struggling to stand out and connect with their audiences effectively. Armed with this revelation, Logan embarked on a mission to educate and guide these budding enterprises in establishing, building, and growing their brands.
In 2018, fueled by an unwavering commitment to empowering small businesses, Logan took a bold step and transitioned The Easy Brand from a side hustle to a full-time venture. Here, he combined his extensive background in design and marketing with a deep understanding of the intrinsic value that a well-crafted brand brings. This fusion gave rise to The Easy Brand's distinctive approach—making professional branding services accessible and affordable for startups and small to medium enterprises.
Unlike traditional design firms that focus on established brands, The Easy Brand's core essence revolves around nurturing the potential of budding businesses. Understanding the transformative power of branding, Logan believes in being a steadfast companion on their journey, investing heart and soul to help them rise from ground zero and stand out from the crowd.
Driven by an unyielding guiding principle of adding value to others, Logan's vision for The Easy Brand is one of collaboration and growth. A firm believer in hard work and consistency, he instils these values into the very fabric of the company, making The Easy Brand a reliable partner in the pursuit of business success.
With a certificate in design from the University of Cape Town and a legacy of successfully growing brands for over five years through The Easy Brand, Logan has become a trusted mentor and ally for countless startups and small businesses. His unwavering dedication to making building a brand an accessible journey, combined with his expertise in graphic design and marketing, continues to make The Easy Brand an indispensable asset in the quest for long-term success.
"My personal guiding principle is to find ways to add value to others—whether that be my employees, clients, or their businesses."
Logan, Founder & Head Designer of The Easy Brand
Natasha Ndlovu
Graphic Designer
Meet Natasha, our assistant designer with an undeniable passion for art, particularly painting and drawing. Making the leap into media and graphic design, she's been a valued member of The Easy Brand family for over three years. Not only is Natasha known for her creative flair, but our clients also adore her fun-loving, outspoken personality, and did we mention her crazy passion for soccer?
Bernard Taylor
Copywriter and Editor
Say hello to Bernard Taylor, our talented copywriter and editor extraordinaire. He's the wordsmith behind the magic, ensuring that all our published content is proofread, q-rated, and perfectly on-brand. With a background in training, lecturing, and public speaking, Bernard's expertise shines through every piece. He's edited a multitude of books, training materials, and content pieces, making him an essential part of our team.
Thapelo Ramafoko
Accountant
Introducing Thapelo Ramafoko, our accounting ace! He keeps The Easy Brand on track with all legal and financial responsibilities, making sure we can continue offering our affordable and accessible services. As the Founder and CEO of New Day Businesses Consultants, Thapelo brings a wealth of experience in bookkeeping, accounting, statutory compliance, tax compliance, and top-notch business advisory. With him on our side, we're in safe financial hands!